SuperSport Park and Titans Cricket is excited to announce a groundbreaking partnership with Mitchum, a leading name in antiperspirant and personal care.
Mitchum, renowned for its powerful protection and long-lasting freshness, is proud to be the official antiperspirant partner of Titans Cricket and SuperSport Park.
This collaboration marks a significant milestone in both brands’ commitment to promoting excellence in sports and personal well-being with Mitchum and Titans Cricket being leaders in their respective fields.
This partnership will bring exciting promotions to SuperSport Park, one of South Africa’s premier sports venues, for the upcoming international matches and remainder of the domestic season.
Henry Shuttleworth, Managing Director of Revlon South Africa shared this: “We are proud to team up with the Titans and SuperSport Park, home to some of the most thrilling cricket matches in the country, and it is the perfect stage for this partnership. The venue not only hosts local and international games but also serves as a hub for sporting excellence and community engagement. We aim to inspire athletes and fans to embrace their active lifestyles, providing them with the support they need to perform at their best.”
“We always try to create interactive experiences at SuperSport Park and provide our patrons exciting ways to engage with our partners brands through different offerings and activities at our events and there are some exciting features we can expect with Mitchum,” said SuperSport Park CEO, Dr Jacques Faul.
He added, “Mitchum’s dedication to quality and performance aligns seamlessly with the spirit of competition and sportsmanship celebrated at SuperSport Park and the Titans.”
As a brand that’s been in existence for over 60 years, Mitchum, like Titans Cricket, stands on solid ground and has received various accolades which include being awarded Best Antiperspirant by the Men’s Health Grooming Awards, Best Deodorant by the Women’s Health Beauty Awards and recognised as a finalist in the 2024 Sunday Times GenNext Awards for Coolest Male & Female Deodorants.
“As a winning brand ourselves, we’re always keen to partner with other winners, especially of the profile and calibre of Mitchum. I’m very pleased to have them on board as our official deodorant partner” added Faul in closing.
With Mitchum and SuperSport Park working together, there will be an enhanced match day experience. Stay tuned for more updates and events as we embark on this incredible journey together!
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