Booyaa tees up Black Friday steals and Christmas carry

BooYaa Golf, South Africa’s premier golf apparel brand, is coming in hot for year-end. First up is Black Friday on 28 November. For one day only, BooYaa is rolling out a Bargain Bin with selected shirts at R100 and R200. No gimmicks, just serious value for golfers who want premium style without the premium tag.

“This year we wanted to give our community a proper win,” says Chantelle van Greune, Global Marketing Manager at BooYaa Golf. “The Bargain Bin is our way of saying thanks. Stock up, mix and match and head into summer in BooYaa.”

Then it’s straight into Christmas shopping with two new carry essentials designed for golfers, gym-goers and weekend travellers alike:

• BooYaa Premium Sport Duffel Bag: A multi-use 60L duffel with a dedicated ventilated shoe compartment, waterproof exterior, and smart storage that keeps kit separated and protected. Built with D200 polyester (double PU coated), a rugged black PVC base and reinforced handles/strap for everyday durability. Sleek black/grey with neon hits for easy spot-and-go in the boot or locker room.

• BooYaa Lifestyle Backpack (Laptop Bag): A 20L, do-everything backpack with a padded laptop/tablet sleeve and 16 internal organisers (including bottle, passport, pens and accessories). It carries light, wears tough and stays dry thanks to a waterproof exterior, weather-resistant zips and double-padded shoulder straps. Finished in BooYaa’s signature black/grey with high-vis neon detailing.

“Gifts should be useful, good-looking and built to last. These bags work on the course, in the gym, or on the road. And they carry that BooYaa confidence into every day,” says Van Greune.

How to shop for it:

• Black Friday Bargain Bin: Limited quantities of selected shirts at R100 / R200 (in-store and online while stocks last).

• Christmas carry: The Premium Sport Duffel and Lifestyle Backpack are available now on the BooYaa Golf online store and at the BooYaa Retail Store (Shere Lifestyle Centre, Pretoria). Pricing at time of release: R1 699 (Duffel, 60L) and R1 799 (Backpack, 20L).

And just in time for the holidays, BooYaa’s much-loved Christmas Boxes are making a comeback after last year’s sell-out success. Each box is packed with top-tier BooYaa gear - the par-fect Christmas gift for any golfer. Customers can add gift wrapping (at a small additional cost) and every online order includes a free Christmas card, which can be personalised during checkout.

“These boxes were a massive hit last year, and we’re bringing them back even bigger,” says Van Greune. “They’re fun, festive and practical. The perfect way to spread a little BooYaa cheer this Christmas.”

The 2025 Christmas Boxes will officially be available in November, with full details to follow across BooYaa’s social channels.